ABOUT

"ITS NOT WHAT YOU WEAR , BUT HOW YOU WEAR IT ."
OUR INTENT IS TO CREATE STYLISH AND COMFORTABLE CO-ED LEISURE WEAR THAT IS VERSATILE & INTERCHANGEABLE. INSPIRED BY OUR HISTORY, LIVING IN THE PRESENT AND INFLUENCING THE FUTURE.

 

American street wear fashion brand Haus of Emichi is the brainchild of Erin Michelle. The name of the label came about by merging her 1st & middle name together. The brand was conceived as a result of her long time love of fashion, art & all things creative. 

The Los Angeles designer studied Merchandise & Marketing at FIDM-LA. She is the creative director behind her brand, as well as creating merch with a variety of celebrity clients under her other company Haus of Merch. She is big on collaboration with other like minded visionaries, brands & artists. Through her company Haus of Merch, she has collaborated with a range of artists & companies, including Estelle, Angela Simmons, Hitmaka, Buttah ( Skincare line), Los Angeles Sparks, NWBA, Overbrook Entertainment, Will & Jada Smith Family Foundation.

She began to build a buzz after debuting her “Faux Flops” as seen on Kylie Jenner, Khloe Kardashian, Karrueche Tran and more. Following that, her most popular Co-ed collection, The 90210 "The Beverly Hills” Collection debuted in 2018. The brand quickly gained recognition within the fashion industry, as mainstream celebrities such as Rihanna, Kelly Rowland, Kristen Noelle Crawley, Future, Young Thug, Vanessa Simmons, Snoop Dogg & many more started wearing her creations. 

Haus of Emichi specializes in lifestyle accessories & co-ed streetwear essentials with unique designs. The designer draws inspiration from a range of things including music, her hometown, Asian culture with hints of military references. Created with intention and paying close attention to detail is what brings a different element to her streetwear, always spreading positive energy & messages through her clothing and art.

Haus of Emichi has recently collaborated with The Mercedes Benz of Beverly Hills Dealership, led by owner & founder Erin Michelle. This groundbreaking partnership has allowed her to push creative lines by curating unique art pieces like her most popular jumbo fire extinguishers & a unique line of merch that is far from typical. 

Erin Michelle is a creative visionary and embodies true expression through many platforms including her most recent venture into Interior Design & Art. The interior design world allows her to create feeling & energy in another element and dimension of the art world. 

Having recently rebranded the line, Erin has thoughtfully and creatively made her brand recognizable by adding the classic orange "E" logo to every garment & art piece.